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Riverside-raised Bobby Kim, now the new Vice President, Creative (Americas) for Disney Consumer Products, is leading merchandising for American Disney Parks. (Instagram/@bobbyhundreds, Lindsey Byrnes)
Riverside native and Poly High School alumnus Bobby Kim, known professionally as Bobby Hundreds, has been appointed Vice President of Creative for the Americas at Disney Consumer Products. According to announcements, he will report to Marcus Rosie, Disney's SVP of Global Creative, overseeing merchandise development across Disney's retail channels.
Kim co-founded the streetwear brand The Hundreds 22 years ago. The company recently closed its Fairfax Avenue flagship store but continues operating online and through other retailers. He has stepped down as creative director, where he gained previous experience with Disney collaborations through The Hundreds.
